Qualified Data Analyst with 4+ years of experience analyzing and interpreting data that enable companies to achieve successful business solutions. Supported client portfolios worth $250,000 – $250M, by automating queries & visualizing failures. I strive to implement effective analysis tools for complete insight into managing complex internal and external data. I am a strong believer in clear communication as being critical for a productive team.
Founded a B2C e-commerce company and managed to triple customer conversion rate, after utilizing customer feedback, user heatmaps, and lookalike audiences.
Managed a team of 2 contractors & 1 consultant to expand the business to new markets. Performed A/B testing for ad placement & copy and achieved double a return on ad-spend.
Overcame scaling blockages and high-barrier marketing limitations by conducting forecasting studies.
Analyzed and gathered essential requirements for SPARC server issues for executive-level escalations, preventing the loss of accounts with portfolios ranging from $250,000 – $250m.
Achieved #1 most-active lifetime user of PQA (an Oracle internal tool) to run queries on customer metrics and service-request (SR) tickets, from the very first year.
Analyzed failure trends and offering both proactive & reactive remediation for 150+ corporate customers. Directed 10- to 20-person cross-functional teams that raised efficiency for fault-testing SPARC products by 33%.
Created Python scripts & VB.NET GUIs that saved 20% of labor on testing Skylake power-mgmt (PM).
Gathered valuable baseline data on PM & power-states of legacy products, using logic analyzers. Tested the LPM L1 and U1/U2 low-power states of USB devices, by reading registers and observing byte transitions.
Experimented w/ PowerShell, SSH, & Windows Socket, to execute interactions b/w client & server systems.
The project involved an Oracle-internal tool (PQA), Excel & PowerPoint. Provided continuous support & remediation efforts in evaluating product failures, to maintain customer relations and company reputation. Drilled down into large-scale data-sets, using data visualization to uncover server-product anomalies. Was a member of the primary inspection team at corporate manufacturing facilities. Investigated SPARC server issues for executive-level escalations, preventing the loss of accounts with portfolios ranging from $250,000 – $250m. Satisfied 150+ corporate customers, by analyzing failure trends and offering both proactive & reactive remediation. Became the #1 most-active lifetime user of PQA, by using automation to run queries on customer metrics. Directed 10- to 20-person cross-functional teams that raised efficiency for fault-testing SPARC products by 33%.
Dosecast is a leading tool in pill reminders & medication tracking. When I started, it had 100K downloads, and this new redesign + marketing effort is intended to push that count to a higher target. I coordinated requirements between designers, developers, managers, marketers, solutions architects, 3rd-party consultants, and clients. Managed to successfully redesign and relaunch the Dosecast app, improving the overall user experience. Technologies used in the project: UI design (Sketch & Invision), SQL & Postgres, API integration, app development (Java).
The project was an e-commerce store that initially sold fashion articles for women, then expanded to include housewares, and ultimately converted to a 1-product store that targeted a niche market. Designed an e-commerce store, and coordinated all digital marketing avenues. Created marketing ads, and analyzed back-end analytics to better target customers. Post-edited all website images using Photoshop, to achieve professional quality. Conducted product research through thousands of products. Performed continuous A/B testing for the website. Maintained relationships with both suppliers and customers and managed a team of 2 contractors & 1 consultant to expand the business to new markets. Technologies used in the project: UI design, FB / Pinterest / Google advertising, Shopify & Oberlo, Photoshop, Zoho & Mailchimp.