Jan-Bogdan is a seasoned Product Owner with 10+ years of know-how in UX design, product management and digital marketing - coordinating creative teams, UX designers, developers and marketing departments on projects. He has extensive experience working for local and international brands; iterating different mobile applications, websites, communication platforms and strategies. He provides full-cycle expertise in the development of products from research and defining the product to implementation and launch.
Creating and designing innovative software designs for clients across a broad range of industries.
Partner closely with other cross-functional teams to work on products/UX design problems and challenges that affect customer satisfaction in the implementation of projects.
Facilitate UX tasks, identify and remove impediments to product success, track progress, and recognize opportunities for continuous improvement.
Propose, implement, coordinate, evaluate and adjust development strategies for assigned products within UiPath.
Supervise the development cycle (programming, testing, documentation) of products; tracking deadlines and managing communication between technical teams within/outside the department.
Contribute to business development efforts, identify major risks, dependencies and issues on products, and work with team members to assess, alleviate and mitigate risks.
Defined and managed TokenPay's product roadmap; setting and managing the right expectations with all relevant stakeholders on the project.
Delivered and supervised the execution of artefacts needed in the product development life-cycle: user flows, wire-frames, product backlog, sprint backlog, user stories, copy decks, iterations, prototypes and demos.
Applied design thinking processes and methodologies in the development of products and utilized the MoSCoW method for process prioritization.
Provided guidance for budget coordination of local marketing activities; defining and supervising the implementation of local marketing strategies for e-mail marketing, social media and offline channels.
Developed strategic and creative campaigns; working with the internal performance team for the optimization of PPC and affiliate marketing leading to a 50% and 39% increase respectively in gross revenue and the number of transactions.
Supervised the implementation of business-related projects to scale to increase the efficiency and profitability of the business; raising brand interest by 1055%.
Worked as a product owner/project manager - managing the product life-cycle from idea to go-to-market stage by following and implementing Agile methodologies.
Define the need and scope of the project; conducting user research and interviews with doctors and medical consultants, UX/UI development and testing MVPs, and product updates.
Implemented the Digital OOH prototype that was scaled to 3 different locations after the first 2 months of testing; bringing in monthly revenue of $30k.
Created a new digital agency, defined the business strategy and departments with a focus on product and UX design - with Pepsi Co, McDonald's and others amongst its clientele in one year.
Provided leadership for the recruitment and coordination of activities of UX designers, developers, project managers, social media marketers, copywriters and art directors on projects.
Developed creative strategies and concepts for clients; resulting in a year on year increase in revenue to 1.4 million Euros by 2016 and 11 awards for efficiency in marketing and communication.
Provided creative direction for the global strategy and implementation kit for Coca-Cola's Grassroot Football Program - working on websites, blogs, banners and activation mini-campaigns.
Implemented a gamified interactive B2B campaign for Vodafone; a project that brought in revenue of $100k to McCann.
Successfully won 10 awards for efficiency in marketing and communication including agency of the year with McCann and best web designer in Romania (2012).
Provided world-class creative thinking and art direction for different full-cycle customer experience projects, from concept to delivery for clients.
Developed scalable, iconic dimensional experiences that brought to life the personality of different branding projects.
Converted rough ideas into visual prototypes for creative reviews; recommending, researching and developing imagery to support creative strategy and execution.
Served as an expert for the iteration of new ideas into creative layouts, websites, and graphic solutions; winning iLeo Procter & Gamble, GE Money, and Citi Financial local digital accounts.
Led the implementation of creative marketing campaigns; securing accounts that generated revenue of US$250k per year for the client.
Won various local awards for creativity and marketing at what was at the time the most important local advertising festival ADOR
The TPAY Mobile Wallet is an easy-to-use, privacy-focused application that protects user cryptocurrency assets by leveraging the proprietary multi-layer TokenPay security protocol. The app grants users complete control and custody of their TPAY coins through its' industry-acclaimed split-second stealth transactions. Defined the scope, designed UX flows, supervised UI design and technical implementation, testing, and/or creation of marketing materials.
TokenPay Merchant is the quickest and easiest solution for
enabling online transactions for E-commerce websites and applications.
The enterprise-grade payments platform facilitates the acceptance of cryptocurrencies. Defined the scope, designed the UX flows, supervised UI design, technical implementations, testing, and/or creation of marketing materials on the project.
Zile şi Nopţi is a trusted Romanian advertising platform that inspires and enables people to experience the best in the city. It operates in 33 cities throughout Romania, with a monthly audience of 6 million - providing them with the latest updates on food, attractions, art, culture, shopping and nightlife. Defined the scope of the project, designed the UX flows, supervised UI design and technical implementations, testing, and the development of marketing materials.
