Cristina is a multifaceted designer that is passionate about branding design, UI, and UX, with expertise in creating end-to-end solutions to benefit customers from large enterprises through to small businesses. She has the ability to effectively communicate and collaborate with engineers, identifying the optimum solution that ensures consistency between design and coding.
Led a project team of designers and developers to translate prototypes and wireframes into effective designs for global companies such as Pepsi, Dove, Pilsner Urquell, and others.
Managed creative production and created the layouts for UniCredit Bank website projects using multiple design tools.
Partnered closely with developers to integrate the new graphic concepts and interfaces, sticking to timelines and project hours required to complete jobs.
Prepared layouts, presentations, and graphics on all accounts for a digital advertising agency which delivered strategy, creation and implementation for all screens and media.
Coordinated with various stylists and editors for projects on brands such as L'Oreal, Vichy, MURMUR, La Roche Posay, DentStore, and more.
Produced creative design and spearheaded all layouts for the new MURMUR website, an international ready-to-wear brand.
Created logos, branding, campaigns banners, and production materials for multiple local brands such as J'ai Bristrot, Partizan, Munteanu, Aestetica SkinClinic, among others.
Took part in the creation of concepts and ideas in the early stages of new product development for client projects, including Hubgets, Coldwell Banker, Smart Energy Group.
Worked on UX-related issues and identified key success factors for each client.
Academia Mintilor Creative is a financial and entrepreneurial education program offered by UniCredit Bank.
It has been running for three years and has hosted 11 editions across four cities.
The primary role of the UI/UX Designer was creating layouts for the website, utilizing multiple design tools and collaborating with marketing and development teams.