Juan is an expert UI/UX Designer strategizing and executing solutions to shape how end-users engage with different software applications - iterating small details to big-picture feature concepts. He is familiar with modern design systems and UI components, ideation, prototyping, creating user flows, journey maps, wireframes and high fidelity mockups in delivering detailed UIs and visual design specifications on projects.
Consolidated a Design System with the team for a market leader in the online insurance and affiliate space, with proper documentation for developers to implement the Figma UX/UI structure with high fidelity.
Created UX flows according to user insights gained from current digital footprint's heat maps and metrics. Delivered high-quality design proposals on Figma, true to UI good practices and oriented to high conversion. These prototypes were responsive for all devices including PC, Tablet, Mobile.
Delivered brand adaptations such as the HeyDriver animated logo and video content for various applications. Applied WCAG accessibility standards to the entire brand color palette.
IMEXHS provides advanced technologies for hospitals and clinics that are scalable, adaptable and accessible with seamless interoperability and enhanced data integrity. Led the design team to execute a new brand and visual identity for IMEXHS - implementing design methodologies and a new brand image on the corporate website.
Worked with a team of multidisciplinary designers and developers to translate complex design requirements into holistic design solutions - implementing end-to-end design thinking methodologies to deliver creative proposals on projects. Translated wireframes into prototypes to showcase INMOV development capabilities to clients.
Led processes to design and develop digital solutions for Itau Bank's digital banking platform - innovating and building new solutions to match industry standards. Delivered a new design system for the project, refined wireframes, and experimented with brand assets per Itau's design system guidelines.