Verônica S.

About Me

I am a Digital Designer with a solid understanding of user-centric design principles and visual designs, leveraging design thinking frameworks to deliver solutions in visual identity, branding, and UI/UX. I create high fidelity design assets and work with modern best practices and guidelines to iterate user flows, wireframes, journey maps and interaction models as contributions to design systems.

Workflow

Other

Work history

UpStack
UpStack
Senior UI/UX Designer
2022 - Present (3 years)
Remote
  • Create and design web-ready digital content to support development initiatives or projects.

  • Evangelize UX/UI direction and adhere to project guidelines in executing solutions according to business needs.

  • Collaborate with the design team to ensure designs and deliverables are completed efficiently and on time

IBM iX
IBM iX
UI/UX Designer
2019 - Present (6 years)
Brasília, Brazil
  • Work within structured design processes to implement and scale multiple solutions on projects - delivering quality UI/UX results.

  • Design, iterate and provide UI solutions on projects using different design systems, visual identities, UI kits and stylesheets.

  • Iterate vector illustrations and digital paintings on projects - producing visual designs and clickable prototypes on solutions.

Freelance
Freelance
UI/UX Designer
2018 - 2019 (1 year)
Goiânia, Brazil
  • Created and iterated design assets to support accessibility, design, and development best practices on projects.

  • Produced pixel-perfect design specifications for UI elements and UX processes on solutions using different tools.

  • Ideated, defined and designed solutions from the ground up using end-user feedback to deliver quality solutions.

BR/BAUEN
BR/BAUEN
Graphic Designer
2014 - 2018 (4 years)
Goiânia, Brazil
  • Provided high-quality solutions for digital and print deliverables, branded collateral, presentation designs, and other digital content.

  • Worked on solutions for creating fashion and product catalogues for several clients and companies.

  • Designed and implemented solutions to fix complex creative and visual problems and enhanced visual identity on products.

Showcase

UI/UX Designer - UXBB
UI/UX Designer - UXBB
  • UXBB is a major annual user experience conference for Banco do Brasil.

  • The project required a new visual identity for the event, with flexibility for future concepts.

  • The client is Banco do Brasil and IBM, and the services offered include visual identity creation, UI/UX design, prototyping, graphic design, and presentation.

UI/UX Designer - Filmow Redesign Link
UI/UX Designer - Filmow Redesign Link
  • Filmow is a social platform for sharing film tastes and preferences.

  • The text describes a redesign project for Filmow, undertaken by the author as part of their UX specialization.

  • The project includes a range of services, including visual identity creation, UI/UX design, prototyping, and a pitch presentation.

UI/UX Designer - FreeFire Avatar Generator
UI/UX Designer - FreeFire Avatar Generator
  • Free Fire is a multiplayer battle royale mobile game developed and published by Garena.

  • The project focuses on UI/UX design and illustrations for the FreeFire Avatar Generator.

  • The project is targeted at the Free Fire client.

Education

MBA, Interactive Design
MBA, Interactive Design
IGTI
2018 - 2019 (1 year)
Degree in Graphic Design
Degree in Graphic Design
SENAC
2013 - 2015 (2 years)