Laura is a data-driven strategist with expertise in turning data into actionable insights. Laura fell in love with Tableau 7.0 in her MBA business analytics program and never looked back. Now, she is a Tableau certified professional and spends her days telling stories with data to influence business decisions.
Managed a team of developers to design and develop data models. Led the development of critical business dashboards.
Collaborated across business functions to collect, translate, and prioritize reporting requirements. Developed a deep understanding of business operations to translate requirements into effective storytelling.
Led dashboard training, created training materials, and monitored the usage.
Led the enterprise financial reporting team for a Fortune 500 consulting firm.
Managed agile teams throughout all phases of the development lifecycle, including requirements, system mapping, data modeling, design, development, testing, and iteratively improving solutions.
Managed client relationships, led user engagement and communications strategy, prioritized requirements, and developed a deep understanding of business operations to translate requirements into effective storytelling.
The software as a service (SaaS) dashboard was designed to be seamlessly integrated into existing systems and provide instant feedback on potential issues and growth opportunities for SaaS businesses' operators.
The Southwest Flight Delay Dashboard was developed to help employees at Southwest Airlines understand the cause and location of fight delays. The dashboard helps airport managers and route planners identify which airports and routes need to reduce delay times within the company's control.
Education
Master of Business Administration (MBA) Degree in Business Analytics