Tulasi has 8+ years of experience working across Product Management, Business, and Technology Consulting in Enterprise SaaS, Financial Services, E-Commerce, and Healthcare. He has completed an MBA from the Indian Institute of Management Bangalore and pursued his executive program in Product Management and Business Strategy from Kellogg School of Management. Tulasi oversaw the delivery of over 20 projects, his expertise includes Product Management, Product Strategy and Roadmap, Product User Experience Design, and Product User Research.
Overseeing product development and permanently communicating with the development team for planning, reviewing and refining the requirements.
Prioritizing the needs in terms of product features and align them with the stakeholders' feedback.
Create the list of backlog items and prioritize them based on the overall strategy and business objectives and making the list accessible and available to all stakeholders.
Oversaw building and onboarding authorization of identity platform for 4.5 million customer accounts to increase add-on product revenues by 10%. Handled $250 million revenue Payments and POS product. Launching 3 key features to reduce care calls by 25% and improving retention by 27%.
Completed product onboarding of 500K customer identity accounts in FY20 without time overruns. Worked with 7 product verticals to build enterprise platform.
Worked on product roadmap and strategy for the next 3 years and managing 2 product managers in executing the product roadmap for the platform product.
Led Digital Product Development, Product Management for Total Contract Value of $3M Analytics Product. Coordinated cross-functional teams.
Formulated Product Roadmap, Strategy Implementation for Marketing Analytics Product with 50 sprints of Agile Product Management experience.
Worked on Minimum Viable Product (MVP) POCs for Health Insurers in India to build Fraud Prevention Analytics Product to check frauds claims. Experienced on both B2B and B2C Product Development in Mobile and Web working with Engineering, Marketing, Sales, and Business Development Teams.
Built the product roadmap and worked on resource allocation for $2.5M+ Risk Management product in Capital Markets. Worked as POC for the banking major. Managed case analysis and hypotheses validation for $3.5M+ worth private banking product working as sole POC for the Global Financial Company.
Designed and implemented counterparty risk management product worth $13M. Saved more than 3.5k man-hours by Agile Product Development Methodology. Led an offshore team of 17. Handled client engagement and reporting for a Global Insurance company of UAE leading project and service delivery.
Performed gap analysis and coordinated development of Proof of Concepts for Global Predictive Analytics Product and handled $1M+ change management.
Acted as Business Analyst for insurance product life cycle management, saved $1.5M+ and increased team efficiency by 24% with Agile and Lean project delivery.
Performed Business Requirement gathering, client reporting and project planning for Claims Billing and Marketer Payments project worth $3M+.
Worked on gap analysis, conceptualized quick data retrieval through Operational Data Store and implemented to achieve 19% reduction in database server costs. Led enterprise wide legacy application migration without overruns coordinating with cross-cultural teams, diverse functional Bus and vendors.
QuickBooks is an accounting software package developed and marketed by Intuit. QuickBooks products are geared mainly toward small and medium-sized businesses and offer on-premises accounting applications as well as cloud-based versions that accept business payments, manage and pay bills, and payroll functions. I was responsible for the Payments and POS product of Intuit QuickBooks. Launched key features - Automatic Payments Reconciliation powered by AI and rule engine to reduce the customer care calls by 25% and improve user retention by 27%.
Intuit recently released QuickBooks 2021 Desktop. Insightful Accountant has been evaluating various pre-release versions of these products for months and has spent hours communicating with Intuit personnel, including product managers and developers, so we can help you learn about the new products. Launched a workflow feature in QuickBooks to easily customize payment receipts for SMBs in essentially the same way businesses customize other QuickBooks standard forms (like invoices and purchase orders) reducing the time to learn form-customization.
Payment Link is a QuickBooks Online payment tool that you use to collect payments. Share a link or a QR code with your customer as a new way to get paid. You need a QuickBooks Payments to account to process customer payments. Launched Payment Link feature in QuickBooks Online payments tool that Small Businesses can use to collect payments. Businesses share a link or a QR code with their customers get paid faster.
Education
Executive Management Program, Product Strategy - Discovering, Developing, Managing and Marketing Products as a Business
Northwestern University - Kellogg School of Management
2020 - 2020
Certification, FinTech and Payments Innovations
University of Michigan - Stephen M. Ross School of Business
2020 - 2020
Wharton - IIM Bangalore Program, Technology and Entrepreneurship in India, Entrepreneurship/Entrepreneurial Studies, Summa cum laude
The Wharton School
2017 - 2018 (1 year)
Master of Business Administration - MBA, Corporate Strategy, Sales, Marketing and Product Management, Cum laude
Indian Institute of Management Bangalore
2016 - 2018 (2 years)
Bachelor of Technology (B.Tech.), Electronics and Communication Engineering;
Grade Distinction - 91.21%, Triple Gold Medalist, UniversityTopper
Jawaharlal Nehru Technological University
2008 - 2012 (4 years)
Google AdWords Certification in Digital Marketing with proficiency in Search and Display Digital Advertising Campaigns with GoogleAnalytics; Fellow of LOMA Level1 Certified in Insurance Domain from Life Office Management Association (LOMA), USA
