Cosmin is a highly skilled Senior UI/UX Designer and Art Director with 15+ years of experience across a wide range of design disciplines, specializing in typography-driven layouts, art direction, and editorial design. He creates authentic and consistent design solutions in areas like fashion, lifestyle, eCommerce, and technology. Cosmin has developed products and services for global companies such as McDonald’s, ELLE, Auto Bild, VIVA!, Glamour Magazine, Opel, Rexona, Clear, ParkerStore, and Vodafone, to name a few.
Planned and implemented redesigns for group websites ELLE, VIVA, and Auto Bild, leading the execution of design elements, templates, and brand consistency for the websites.
Ensured intuitiveness and an optimum user experience, tracking all the designs that were launched, monitoring the results, and providing suggestions for optimization.
Produced detailed design documentation to hand off to developers for implementing high-quality features.
Designed full websites for the biggest online publisher in Romania, including campaigns for promoting clients’ new products throughout the publisher's outlets (websites, magazines, and TV), meeting tight deadlines and budget.
Created banner ad campaigns for various advertisers, respecting sales department requirements and conducting user research for monitoring sales results.
Designed online games for the group’s clients, collecting project requirements to ensure customer satisfaction.
VIVA! is a magazine focused on covering the lives of celebrities and VIPs with exclusive photos.
It covers cultural and social events alongside celebrity life.
The project involved UI/UX design, layout design approval, and achieving significant user engagement (doubled time spent and 19% increase in visitors).