Adrian O.

Adrian O.

Senior Product & UX/UI Designer

Barcelona, Spain
Hire Adrian O. Hire Adrian O. Hire Adrian O.

About Me

Adrian is a Senior UI/UX Designer with a robust data-driven design focus and extensive experience working with digital key players in tourism, advertising, and data visualization. With a portfolio that includes digital product design, user research, IxD, and UI, he demonstrates expertise in prototyping and wireframing tools such as Sketch, Axure, InVision, Figma, and Adobe Suite. Having worked with the likes of Ogilvy, NPAW, and Serhs, defining UX for well-known brands like Nestlé, Moschino, and Unilever, Adrian seeks to deliver UX excellence with an eye for detail and a passion for turning client requirements into finished products.

WordPress 12 years Adobe Creative Suite 12 years IdX Design 8 years Axure 8 years User Experience Design 8 years Prototyping 8 years JIRA 4 years Confluence 4 years Agile Methodologies 3 years UX Design 4 years Zeplin 2 years UX Research 6 years Sketch 2 years Figma 6 years UI Design 8 years Stakeholder Interviews 8 years Customer Interviews 8 years Wireframing 8 years Minimum Viable Product (MVP) 8 years Quantitative User Research 7 years Qualitative Research 7 years Remote User Research 8 years

Work history

UpStack
UpStack
Senior UI/UX Designer
2020 - Present (4 years)
Remote
  • Creating and designing web-ready digital content to support development initiatives or marketing projects.

  • Directing creative concepts and adhering to project guidelines to execute campaigns according to business needs.

  • Collaborating with the creative team to ensure designs and deliverables are being completed efficiently and on time.

Barcelona Technology School
Barcelona Technology School
Professor & UX Module Coordinator
2021 - 2024 (3 years)
Barcelona, Spain

Served as a professor and coordinator of the User Experience module for the Master's Degree in Product Management.

UXUser Experience (UX)
ëatnovation by foodthinkers
ëatnovation by foodthinkers
UX Researcher
2020 - 2020
Barcelona, Spain
  • Hired as a consultant for a mid-term project, defined key KPIs and conducted the main research in the early project phase.

  • Led UX research for digital products for a consultancy specializing in the strategic design of innovative solutions for a gastronomy value chain.

  • Closely partnered with the design, engineering, product strategy, and project management teams.

Barcelona Code School
Barcelona Code School
UX Bootcamp Instructor
2019 - 2020 (1 year)
Barcelona, Spain
  • Provided competency-based quality instruction based on the school's UX design philosophy and objectives.

  • Created assigned courses in accordance with course competencies and syllabi.

  • Maintained ongoing development and revision of curriculum and course materials and competencies.

NPAW — Nice People At Work
NPAW — Nice People At Work
UX Designer & Researcher
2019 - 2019
Barcelona, Spain
  • Conducted UX research toward improving multiple navigation issues on the main SaaS platform.

  • Categorized actions on the navigation bars, simplified processes on wizards and dashboards, and defined the information architecture.

  • Interviewed stakeholders and performed in-house usability tests.

Adrian Ortinez · UX Freelance
Adrian Ortinez · UX Freelance
UX Designer & Consultant
2018 - Present (6 years)
Barcelona, Spain
  • Providing UX strategy, consultancy, data-driven designs, structure refining, and UI/UX audit for multiple businesses.

  • Working on UX design, research, and strategy for Viume, a Barcelona-based company enabling personalized interactions with each user through AI, Visual Search, Autotagging, Digital Personal Shopper.

  • Providing services in user and market research, interaction design & prototyping, and visual guidelines and UI.

Ogilvy
Ogilvy
UX Designer & Researcher
2017 - 2018 (1 year)
Barcelona , Spain
  • Worked with a proven process using Axure, Sketch, Zeplin for the award-winning integrated creative network.

  • Performed IxD with InVision and Zeplin, defined UI with Sketch, and wireframing with Axure.

  • Closely worked with designers, product managers, and developers to give priority to research opportunities in a fast-paced, rapidly changing agency environment.

Serhs Tourism
Serhs Tourism
UX Designer | Webmaster
2016 - 2017 (1 year)
Barcelona , Spain
  • Delivered sales and marketing goals for the company’s websites and email communication with customers in western Europe as a global content marketer.

  • Performed UX research using interviews, surveys, analytics, Yandex.

  • Involved in sketching and prototyping using Axure & Justinmind.

Freelance
Freelance
Web Developer/Graphic Designer
2015 - 2016 (1 year)
Remote
  • Worked as a front-end and WordPress developer for a creative agency specializing in branding and digital marketing.

  • Maintained and updated WordPress sites and created layout newsletters.

  • Built websites using FTP, used CMSs to build sites with short delivery times, assisted clients, and attended meetings for occasional changes.

Portfolio

UX Designer/Consultant - Nice People At Work
UX Designer/Consultant - Nice People At Work

Nice People At Work is a B2B SaaS for real-time video analytics for companies such as Rakuten, Orange, or Movistar. Joined the team as a UX consultant for a two-month project. Led the team working alongside product development to improve the creation process. Defined the main dashboard categorization and the widget creation wizard. Used Axure RP9 to test the navigation and InVision for the hi-fi prototype, as well as other methods such as Card Sorting or Treemaps.

UX Designer & Researcher - Nestle Recipe Hub
UX Designer & Researcher - Nestle Recipe Hub

Joined a Nestlé project for almost a year while working as an IdX designer at Ogilvy. Defined in small squads and used Scrum methodology for every feature week by week. The project was about a recipe hub to englobe all the markets and different profiles (permissions). It was a huge project with B2B access that was successfully launched.

UX Designer/Consultant - Viume
UX Designer/Consultant - Viume

A retail app that delivers service improvement during COVID-19 for Moschino. Led the product design for Viume, a B2B company, and was owner of the project. Designed the app for tablet (sales side) and the web app (customer side) using Figma. Created a style guide using the same tool.

Data Visualizer | UX Designer - NEOM
Data Visualizer | UX Designer - NEOM

Designed the budget forecast dashboard for the Executive Economics NEOM's board. Used Power BI library to follow a consistency and Figma to deliver a detailed and interactive prototype.

Education

Master's Degree, User Experience, UI/UX Developer
Master's Degree, User Experience, UI/UX Developer
KSchool
2016 - 2017 (1 year)
Technology Specialist
Technology Specialist
Universidad San Jorge
2016 - 2016