Work History
             
          Showcase
             
          Education
             
Work history 
          
  UpStack
    
Senior Ruby on Rails Developer 
      2022 - Present (3 years) 
    
    Creating and developing innovative software solutions for clients across a broad range of industries.
            Participate in scrums consisting of cross-functional teams, both software and hardware.
            Ensure that features are being delivered efficiently and on-time.
             
  GoDaddy
    
Technical Manager (Software Development) 
      2019 - 2022 (3 years) 
    
    Built and executed new workflow services, customizable content templates and email rendering pipelines for customer campaigns within GoDaddy.  
            Developed and implemented a React-based content compser with a real-time dependency loader on the project.
            Led GoDaddy's platform team to design and release a social content management service on the platform.
             
  ThymeBase
    
CTO 
      2019 - Present (6 years) 
    
    Designed, developed and implemented technical solutions for Thymebase from inception to commercialization.  
            Manage budgets, set priorities and strategize technology investments in concert with business development and engineering needs.
            Partner with the dev team to identify, assess and advance technical upgrades to existing products supporting efforts within Thymebase.
             
  GoDaddy
    
Senior Software Developer 
      2014 - 2019 (5 years) 
    
    Supervised EOL processes and tasks for a legacy product and migrated customers to a new platform.  
            Participated in full integration activities for MadMimi into GoDaddy email marketing - maintaining accounts and billing services.
            Led rollout processes and tasks for GDPR compliance on two products and implemented the shared header microservice for customers.
             
  Mad Mimi
    
Lead Developer 
      2010 - 2014 (4 years) 
    
      New York, United States of America
Provided product lifecycle management expertise within Mad Mimi - iterating new features and managing releases.  
            Offered ongoing product support on different products for Mad Mimi - addressing bugs and providing fixes to technical debts.
            Wrote and deployed clean code for UI and backend solutions and implemented new features to enhance existing products.
             
  Norclippet
    
Software Developer 
      2005 - 2010 (5 years) 
    
    Designed, built, and maintained efficient and reliable software solutions and backend services on projects.  
            Designed and maintained data storage solutions and handled the integration of user-facing elements with server-side logic.
            Implemented best practices of behaviour-driven development and ensured coding standards on solutions.
             Showcase 
          
  CTO - Thymebase 
  
   ThymeBase is a platform for managing events, tasks, and details.
It includes a client portal with no account required and collaboration tools.
The project involves overseeing the entire product lifecycle, from design to launch.
 
  Technical Manager (Software Development) - GoDaddy 
  
   Led the development team on multiple products and projects within GoDaddy.
Implemented new features, workflow services, customizable content templates, email rendering pipelines, and a translation service tool.
Focused on optimizing existing product capabilities.
 
  Lead Developer - Mad Mimi 
  
   Mad Mimi is an online email newsletter creation, sending, sharing, and tracking platform.
It simplifies email marketing for users.
The developer focused on product lifecycle management, feature implementation, and ongoing support.
 Education 
          
  BSc. Computer Science, Informatics, Statistics & Philosophy
    University of Johannesburg
    2003 - 2005 (2 years)
 
  B.Eng Electrical and Electronic Engineering
    Rand Afrikaans University
    2000 - 2002 (2 years)