Creating and developing innovative software solutions for clients across a broad range of industries.

Participating in scrums consisting of cross-functional teams, both software and hardware.

Ensuring that features are being delivered efficiently and on time.

Driving user acquisition and revenue growth by optimizing the core user journey, focused on A/B testing and iterative improvements to the platform's top-funnel actions including buying, selling, depositing, and withdrawing cryptocurrencies.

Developing and executing A/B tests to identify and implement high-impact UI/UX optimizations.

Contributing to the development and maintenance of a robust GraphQL API for efficient data fetching.

Led the front-end development of a critical warehouse management system for Natoora, a high-end greengrocer operating across multiple countries.

Successfully delivered a new feature enabling efficient online stock movements, reducing manual errors by 30% and increasing warehouse productivity by 20%.

Modernized the tech stack by refactoring and migrating legacy Angular.js components to React, enhancing code maintainability and developer productivity.

Implemented robust unit testing and code documentation, increasing test coverage from 0% to 75% and establishing a foundation for long-term code quality.

Introduced innovative engineering patterns such as React Hooks and Context API to streamline development processes and improve code efficiency, resulting in 25% faster development cycles.

Overcame challenges with legacy code by adopting a phased migration approach and providing thorough training for the team.

Spearheaded the technical execution of complete website rebuilds for NTOP (ntop.com) and Burlington (burlington.com).

Implemented a scalable and performant tech stack (React, Next.js, TypeScript, Tailwind CSS, and Sanity CMS), ensuring long-term maintainability and growth potential.

Collaborated closely with designers to translate their vision into a user-centric and future-proof web experience.

Championed a data-driven approach by implementing A/B tests for UI/UX changes on product pages.

A/B tested a new CTA button design, resulting in a 15% increase in user click-through rate.

Elevated code quality across the organization by raising the bar for unit test coverage.

Increased client-side unit test coverage from 50% to 80%, improving code maintainability and reducing regressions.

Streamlined engineering processes through improved documentation like creating detailed code comments and comprehensive API documentation.

Spearheaded the development of Ripio Data, a groundbreaking Blockchain transaction explorer within a lean startup environment, and led a team of one back-end developer alongside the CEO as Product Owner.

Delivered a high-performing and user-centric MVP two weeks ahead of schedule using React.js, Next.js, and Web Vitals optimization to ensure a 20% faster loading time and a 15% improvement in Core Web Vitals scores for mobile users.

Championed a data-driven approach to continuous improvement using Google Analytics and Hotjar to identify areas for performance optimization.

A/B tested various approaches using tools like Optimizely, resulting in significant improvements like enhanced Google rankings for relevant crypto-related searches by 5 positions.

Reduced page load times for transaction details by 3 seconds and improved user engagement on mobile by 10% through optimized UI elements.

Owned the entire lifecycle of the Tournament feature, from MVP release to ongoing improvements.

Successfully integrated APIs for popular games like Free Fire, League of Legends, and Valorant, ensuring seamless user interaction.

Involved in data-driven decision-making, analyzing user data to identify key areas for improvement and driving user acquisition and engagement.