As a self-starter entrepreneur with over 20 years of experience, I remained focused on business planning and strategy or even build and implement a marketing strategy for the best conversion rate. After founding 3 successful start-ups, and graduating from IE MBA program, I developed a strategic and creative mind, being able to create and implement a complete Balanced Scored Card or Kaizen and Six Sigma in the company’s operation plans. Mastering every aspect of the business, I define long-term strategies to generate more revenue while increasing customer retention and satisfaction.
Business planning and strategy using tools like Porter and SWOT analysis. Defines your company mission and vision and implements it using Balanced Scorecard and Strategy maps implementation.
Currently working on increasing the conversion rate for customer websites and average order value through marketing funnels by defining tailored upsells and downsell sequences.
Participate in cross-functional teams, both sales, marketing, software and hardware. Ensures that the team performs at highest standards and delivers top results.
Raised $150,000 in pre-orders through 2 Kickstarter Campaigns with Wallor. Optimized sales process and reached another $160,000 in sales in 2019 with Wallor.
Helped Wallor raise $250,000 investment funds from Business Angels. Optimized the sales funnel for Wallor and brought the company to 30,000 email subscribers and 5,000 VIP members.
Organized the operations, including production and logistic management for Wallor. Developed one patent for Augmented Reality Tracking.
Developed the backbone and front-end interface together with 4 other developers
Acted as team lead after 4 months and was in charge of Design plus Front-end development of 24 people.
Managed the delivery of the project releases for all environments, closely collaborating with Collaborate with Product Designers, and Product Managers.
Optimized the sales funnels for Webeffects and brought the company to 1 million dollars in sales yearly revenue.
Acted as Team Lead of a developer team of 40+ people, developing websites for clients around the world.
Optimized the sales process and led the sales team of WebEffects client bringing it from $50,000 sales lead pipe to $2 million dollars a month new leads for financial services
Wallor started as a personal business and has grown into a global enterprise with offices in multiple locations.
The company's production is distributed across Shenzhen, Shanghai, Bangkok, Dubai, Spain, and the USA.
The CEO and founder's role includes strategic planning, human resource management, contract negotiations, factory visits, quality control, and legal oversight.
